Towels
Aile Towel
$ 15.00
A clean, neutral sister to our Lana Towel, the supersoft Aile Towel is made for days at the spa. Woven from 50% organic cotton, its fibers are plush, bouncy and kind to your skin.
Japanese towels are known for their thin compact size, superior absorbency, and incredible softness. Our towels are made in Imabari, where towel-making is such an important industry that the town has its own towel museum. With a focus on softness and texture, our towels pamper your skin as softly as if they were plush blankets.
Materials: 100% cotton (50% organic cotton)
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (L) | 25" x 50" |
| Hand Towel (M) | 15" x 33½" |
| Washcloth (S) | 12" x 13" |
Puchi Puchi Towel
$ 11.00
Taking its name from the Japanese word for “bubble wrap,” the Puchi Puchi towel features a raised polka dot texture on its surface. This playful style is made from 100% cotton that absorbs water in seconds and feels great against your skin. Compact and made with little loops of cotton terry pile, the Puchi Puchi collection is the perfect mix of Japanese and Western towel styles.
About Japanese Towels
Japanese towels are known as some of the most absorbent towels in the world. Traditionally compact and lightweight, their functional design is perfect for travel, daily use, and easy storage. Our slow-loomed towels are made the traditional way in Imabari, where towel-making has been the regional specialty for over 200 years. Soft and comforting, each towel pampers your skin as gently as a plush blanket.
Learn about how Japanese towels are made on our Journal.
Materials: 100% Cotton
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (L) | 24¾” x 49” |
| Hand Towel (M) | 13¾” x 31½” |
| Washcloth (S) | 13¾” x 13¾” |
Gauze Towel
$ 11.00
The Gauze Towel was designed with the modern minimalist in mind. Reminiscent of the soft, weightless feeling of gauze cotton, this luxurious towel features a loosely-woven front and supple terry pile backing. A compact size and muted colorways make for a beautifully serene spa towel, no matter where you seek your moments of relaxation.
About Japanese Towels
Japanese towels are known as some of the most absorbent towels in the world. Traditionally compact and lightweight, their functional design is perfect for travel, daily use, and easy storage. Our slow-loomed towels are made the traditional way in Imabari, where towel-making has been the regional specialty for over 200 years. Soft and comforting, each towel pampers your skin as gently as a plush blanket.
Learn about how Japanese towels are made on our Journal.
Imabari, Japan
| Bath Towel (L) | 25" x 51" |
| Hand Towel (M) | 13½” x 33½” |
| Washcloth (S) |
13¼“ x 16”
|
Claire Towel
$ 68.00
The Claire towel is the newest addition to our organic cotton towel collection. In soft, muted shades and an incredibly cozy texture, it hugs your skin like a favorite blanket.
Materials: 98% Cotton, 2% Linen
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (L) | 23½” x 47¼” |
| Hand Towel (M) | 12½” x 32¼” |
| Washcloth (S) | 12½” x 12½” |
Linen Border Towel
$ 13.00
The colorful Linen Border Towel features a smooth, flat woven front and a soft looped terry pile back. Constructed in the compact Japanese style, this towel is incredibly absorbent, fast-drying and soft to the touch. With a subtle but modern striped print, this classic style adds a bright pop of color to the kitchen or the bath.
About Japanese Towels
Japanese towels are known as some of the most absorbent towels in the world. Traditionally compact and lightweight, their functional design is perfect for travel, daily use, and easy storage. Our slow-loomed towels are made the traditional way in Imabari, where towel-making has been the regional specialty for over 200 years. Soft and comforting, each towel pampers your skin as gently as a plush blanket.
Learn about how Japanese towels are made on our Journal.
Materials: 92% Cotton, 8% Linen
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (L) | 25" x 51 |
| Hand Towel (M) | 13" x 31½" |
| Washcloth (S) | 13¾" x 13¾" |
Blanche Towel
$ 17.00
This simple, lightweight towel has a cross-stitch pile weave and vintage sensibility. The linen material gives these towels a distinctively pale hue. Kontex towels are made using a traditional low speed weaving method, resulting in soft and gauzy towels.
Materials: 98% Cotton, 2% Linen
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (L) | 19½” x 42½” |
| Hand Towel (M) | 14½” x 30¼” |
| Washcloth (S) | 14½” x 15” |
Flax Line Organics Towel - Beiges
$ 13.00
Created in the compact Japanese style, the Flax Line towel combines beautiful design with incredible softness. To increase absorbency, this luxurious towel is made by from two types of cotton: a gauzy, soft cotton weave front and a looped, organic terry pile cotton back. Together, the two sides form a towel that is incredibly lightweight, fast-drying, and kind to the environment.
Materials: Gauze Cotton (front), 100% Organic Cotton Terry Pile (back).
Dimensions:
| Washcloth (S) | 13.25” x 13.25” |
|
Hand Towel (M) |
13.25” x 33.5” |
| Compact Bath Towel (L) | 23.75” x 49.25” |
| Bath Towel (XL) | 32.75" x 55" |
Care: Machine-wash with cold water and mild detergent. Avoid bleach or fabric softeners. Hang or tumble dry on low.
Imabari, Japan
Palette Towel
$ 16.00
Our softest towel yet. Lined with a color-blocked linen border, each towel has a layer of thin, long-looped, terrycloth cotton pile. Made with 85% cotton and 15% linen, it is a perfect towel for babies and those with sensitive skin.
Materials: 85% Cotton, 15% Linen
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (L) | 27½" x 51" |
| Hand Towel (M) | 13" x 31½" |
| Washcloth (S) | 13" x 14½" |
Flax Line Organics Towel - Ivories
$ 13.00
Created in the compact Japanese style, the Flax Line towel combines beautiful design with incredible softness. To increase absorbency, this luxurious towel is made by from two types of cotton: a gauzy, soft cotton weave front and a looped, organic terry pile cotton back. Together, the two sides form a towel that is incredibly lightweight, fast-drying, and kind to the environment.
Materials: Gauze Cotton (front), 100% Organic Cotton Terry Pile (back).Dimensions:
| Washcloth (S) | 13.25” x 13.25” |
|
Hand Towel (M) |
13.25” x 33.5” |
| Compact Bath Towel (L) | 23.75” x 49.25” |
| Bath Towel (XL) | 32.75" x 55" |
Care: Machine-wash with cold water and mild detergent. Avoid bleach or fabric softeners. Hang or tumble dry on low.
Imabari, Japan
Shirt Stripe Towel
$ 9.00
A favorite of new parents, minimalists, and frequent travelers, the extra-compact Shirt Stripe towel is designed for portability and easy storage. This collection comes in two sizes: a mini washcloth and a compact bath towel perfect for travel or small children. This style features an absorbent, tightly woven front and a looped terry pile back, available in a variety of candy-colored stripes that brighten up any environment.
About Japanese Towels
Japanese towels are known as some of the most absorbent towels in the world. Traditionally compact and lightweight, their functional design is perfect for travel, daily use, and easy storage. Our slow-loomed towels are made the traditional way in Imabari, where towel-making has been the regional specialty for over 200 years. Soft and comforting, each towel pampers your skin as gently as a plush blanket.
Learn about how Japanese towels are made on our Journal.
Materials: 100% Cotton
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Compact Bath Towel (L) | 20" x 47" |
| Washcloth (S) | 10" x 10" |
Square Towel
$ 24.00
Take your towel on the go- this pint-sized towel is made for versatile living. The Square Towel features a smooth chambray front and a soft terry pile back that gently pampers your skin and soaks up water in seconds. This style features a split color block of clean grey stripes and soft sherbet shades, for a cheerful pop of color in the kitchen or in your gym bag. Features a corner accent loop for easy hanging.
About Japanese Towels
Japanese towels are known as some of the most absorbent towels in the world. Traditionally compact and lightweight, their functional design is perfect for travel, daily use, and easy storage. Our slow-loomed towels are made the traditional way in Imabari, where towel-making has been the regional specialty for over 200 years. Soft and comforting, each towel pampers your skin as gently as a plush blanket.
Learn about how Japanese towels are made on our Journal.
Materials: 100% Cotton
Dimensions: Width: 19½” Length: 19½”
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
Animal Towel
$ 11.00
Cats, owls and peacocks dance, jump, and frolic in this ultra-soft terry style.This collection features a menagerie of little critters presented in alternating opposite colors on both the front and back of the towel. Exquisitely textured and playfully designed, the Animal towel is perfect for little ones and budding zoologists.
About Japanese Towels
Japanese towels are known as some of the most absorbent towels in the world. Traditionally compact and lightweight, their functional design is perfect for travel, daily use, and easy storage. Our slow-loomed towels are made the traditional way in Imabari, where towel-making has been the regional specialty for over 200 years. Soft and comforting, each towel pampers your skin as gently as a plush blanket.
Learn about how Japanese towels are made on our Journal.
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (L) | 33" x 53" |
| Hand Towel (M) | 14¼” x 32" |
| Washcloth (S) | 10 x 10½” |
Polka Dot Chambray Towel
$ 61.00
This playful design features a reverse color scheme on each half of the towel: one side has a white background with colored dots, the other a colorful background with white dots. A highly absorbent flat chambray front soaks up water in seconds, while a soft terry pile back gently pampers your skin. Constructed in the compact Japanese style, this towel fits into small spaces and travel bags.
About Japanese Towels
Japanese towels are known as some of the most absorbent towels in the world. Traditionally compact and lightweight, their functional design is perfect for travel, daily use, and easy storage. Our slow-loomed towels are made the traditional way in Imabari, where towel-making has been the regional specialty for over 200 years. Soft and comforting, each towel pampers your skin as gently as a plush blanket.
Learn about how Japanese towels are made on our Journal.
Materials: 100% Cotton
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (L) | 25" x 51" |
| Hand Towel (M) | 13" x 31½" |
| Washcloth (S) | 13" x 13" |
Lana Towel
$ 17.00
Woven on slow Japanese looms, the luxurious Lana towel has a soft, cashmere-like weave. Though it's made from 100% cotton, the Lana towel has a beautifully muted color reminiscent of pure wool. This sophisticated towel collection offers a plush, blanket-like texture and pairs beautifully with brass hardware.
About Japanese Towels
Japanese towels are known as some of the most absorbent towels in the world. Traditionally compact and lightweight, their functional design is perfect for travel, daily use, and easy storage. Our slow-loomed towels are made the traditional way in Imabari, where towel-making has been the regional specialty for over 200 years. Soft and comforting, each towel pampers your skin as gently as a plush blanket.
Learn about how Japanese towels are made on our Journal.
Materials: 100% Cotton
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (XL) | 33½” x 57" |
| Compact Bath Towel (L) | 22¾” x 43¼” |
| Hand Towel (M) | 14¼” x 33½” |
| Washcloth (S) | 14¼” x 14¼” |
| Blanket (XXL) | 63" x 95" |
Lattice Towel
$ 19.00
Materials: 100% Cotton
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (XL) | 33½” x 57" |
| Compact Bath Towel (L) | 22¾” x 42¼” |
| Hand Towel (M) | 14¼” x 33½” |
| Washcloth (S) | 14¼” x 14¼” |
| Blanket (XXL) | 63" x 82½" |
Vintage Waffle Towel
$ 17.00
The Vintage Waffle towel combines the sophistication of expertly woven fibers with the comfort of lived-in textiles. Threads of cotton and linen intertwine into small plaits, creating a subtle waffle pattern for a soft textured touch that feels as as cozy as a favorite sweater.
Materials: 95% Cotton, 5% Linen
Care: Machine wash with cold water and mild detergent. Avoid bleach or fabric softeners. To dry, hang or tumble dry on low.
Imabari, Japan
| Bath Towel (XL) | 30¾” x 57” |
| Compact Bath Towel (L) | 22¾” x 43¼” |
| Hand Towel (M) | 14¼” x 32¾” |
| Washcloth (S) | 11¾” x 12¾” |
| Blanket (XXL) | 49¼” x 74¾” |
Vintage Check Towel
$ 18.00
Combining a vintage country style with the sophistication of city living, Vintage Check looks just as good in the kitchen as it does in the bath. Each towel has two sides stitched together: a smooth cotton weave and a looped cotton terrycloth pile. Made from 80% cotton and 20% linen, it is a modern update on a beloved classic.
Materials: 80% Cotton, 20% Linen
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (L) | 22¼” x 49¼” |
| Hand Towel (M) | 13” x 32½” |
| Washcloth (S) | 13” x 13¾” |
Vita
$ 20.00
Wrap yourself in fluffy comfort with the Vita towel, a luxurious terry towel that perfectly mixes Western and Japanese towel styles. Compact and lightweight, this delicate style powerfully absorbs water in seconds while gently pampering the skin.
About Japanese Towels
Japanese towels are known as some of the most absorbent towels in the world. Traditionally compact and lightweight, their functional design is perfect for travel, daily use, and easy storage. Our slow-loomed towels are made the traditional way in Imabari, where towel-making has been the regional specialty for over 200 years. Soft and comforting, each towel pampers your skin as gently as a plush blanket.
Materials: 100% Cotton
Dimensions:
|
Washcloth (S) |
12½” x 13¼” |
|
Hand Towel (M) |
15¾” x 33½” |
|
Bath Towel (L) |
27½” x 51" |
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
Tri Color Chambray
$ 59.00
A pastel cousin to our Two-Tone Chambray Towel, this style features a range of stripes in muted, refreshing shades. A smooth chambray front soaks up water in seconds, while a soft terry pile back gently pampers your skin. Constructed in the traditionally slim Japanese style, the Tri Color Chambray towel packs easily and is perfect for both the bath and the kitchen.
About Japanese Towels
Japanese towels are known as some of the most absorbent towels in the world. Traditionally compact and lightweight, their functional design is perfect for travel, daily use, and easy storage. Our slow-loomed towels are made the traditional way in Imabari, where towel-making has been the regional specialty for over 200 years. Soft and comforting, each towel pampers your skin as gently as a plush blanket.
Learn about how Japanese towels are made on our Journal.
Materials: 100% Cotton
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (L) | 25" x 51" |
| Hand Towel (M) | 13" x 31½" |
| Washcloth (S) | 10" x 10" |
Two Tone Chambray Towel - Black
$ 11.00
One of our bestselling towels, the Two-Tone Chambray Towel features a split color block of two complementary hues. The versatile two-tone design lets you switch up your color scheme as you please- simply flip one side of the towel over your towel rack for a whole new look. This colorful towel features a highly absorbent flat chambray front, and a soft terry pile back to comfort the skin.
About Japanese Towels
Japanese towels are known as some of the most absorbent towels in the world. Traditionally compact and lightweight, their functional design is perfect for travel, daily use, and easy storage. Our slow-loomed towels are made the traditional way in Imabari, where towel-making has been the regional specialty for over 200 years. Soft and comforting, each towel pampers your skin as gently as a plush blanket.
Learn about how Japanese towels are made on our Journal.
Materials: 100% Cotton
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (L) | 25" x 51" |
| Hand Towel (M) | 13" x 31½" |
| Washcloth (S) | 13" x 13" |
Two Tone Chambray Towel - Pink
$ 11.00
One of our bestselling towels, the Two-Tone Chambray Towel features a split color block of two complementary hues. The versatile two-tone design lets you switch up your color scheme as you please- simply flip one side of the towel over your towel rack for a whole new look. This colorful towel features a highly absorbent flat chambray front, and a soft terry pile back to comfort the skin.
About Japanese Towels
Japanese towels are known as some of the most absorbent towels in the world. Traditionally compact and lightweight, their functional design is perfect for travel, daily use, and easy storage. Our slow-loomed towels are made the traditional way in Imabari, where towel-making has been the regional specialty for over 200 years. Soft and comforting, each towel pampers your skin as gently as a plush blanket.
Learn about how Japanese towels are made on our Journal.
Materials: 100% Cotton
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (L) | 25" x 51" |
| Hand Towel (M) | 13" x 31½" |
| Washcloth (S) | 13" x 13" |
Two Tone Chambray Towel - Blue
$ 24.00
One of our bestselling towels, the Two-Tone Chambray Towel features a split color block of two complementary hues. The versatile two-tone design lets you switch up your color scheme as you please- simply flip one side of the towel over your towel rack for a whole new look. This colorful towel features a highly absorbent flat chambray front, and a soft terry pile back to comfort the skin.
About Japanese Towels
Japanese towels are known as some of the most absorbent towels in the world. Traditionally compact and lightweight, their functional design is perfect for travel, daily use, and easy storage. Our slow-loomed towels are made the traditional way in Imabari, where towel-making has been the regional specialty for over 200 years. Soft and comforting, each towel pampers your skin as gently as a plush blanket.
Learn about how Japanese towels are made on our Journal.
Materials: 100% Cotton
Care: Machine wash with cold water and mild detergent. No bleach or fabric softeners. Hang or tumble dry low.
Imabari, Japan
| Bath Towel (L) | 25" x 51" |
| Hand Towel (M) | 13" x 31½" |
| Washcloth (S) | 13" x 13" |
Help And FAQ
Our Company
Follow Us On
News & Updates
Sign up to get the latest on sales, new releases and more …